Experience

Smashtech

|December 2019 - Present|

San Diego, CA

Led Shopify e-commerce platform setup and theme development using Liquid and Alpine.js, including backend configuration and Shopify apps.
Built new web platforms using React, React Router, and TypeScript in support of CRM and marketing initiatives.
Developed and maintained applications across front end and back end using Angular, Node.js, REST APIs, MongoDB, and Payload CMS.
Implemented CI/CD and deployment automation across environments using AWS and CircleCI.
Delivered analytics and A/B testing instrumentation using Google Tag Manager and Google Analytics to optimize conversion and revenue.

ESET North America

|January 2019 - December 2019 • 1 year|

San Diego, CA

Maintained and optimized e-store product pages and checkout funnels using AngularJS and PHP/NetSuite.
Implemented marketing and analytics tracking across platforms using Adobe Analytics, Google Analytics, and Eloqua.

American Advisors Group

|August 2018 - December 2018 • 5 months|

Irvine, CA

Built WordPress templates and custom fields using PHP to enable business teams to update front-end content.
Defined collaboration workflows and tooling with design teams using InVision.
Implemented Google Tag Manager and Google Analytics event tracking.
Improved site accessibility and compliance through targeted fixes.

Experian Consumer Services

|May 2013 - August 2018 • 5 years 4 months|

Costa Mesa, CA

Delivered front-end marketing experiences aligned to stakeholder requirements and business objectives.
Managed multiple domains across environments using Git and in-house CMS tools.
Built reusable front-end components and A/B testing templates using Adobe Target.
Contributed to global rebrand with new codebase, SASS framework, and living style guide.